It would seem these days that there is a trend among online bingo sites of developers creating serious brands, and to be honest we’re not very fond of it. By doing this, bingo has become much more somber, with less emphasis being put on the fun factor and entertainment in general. However, launched only this past year, there is a brand that’s trying to pump a little more fun back into bingo, with that brand being the very aptly titled Lucky Wheel Bingo.
The site was launched in 2016, with it attempting to deliver the kind of show-stopping action that we equate with online bingo of a few years ago. Lucky Wheel Bingo met critics head-to-head, which makes one wonder - will it join the list of best new bingo sites, or is this a lucky wheel to let roll?
When it comes to the theme, it’s clear that the team behind Lucky Wheel Bingo put a lot of thought, time, and effort into it. The design and colours are attention grabbing, and certainly caught our eyes from the very second that we loaded up the site’s homepage. The backdrop is magical, the characters are magicians, and it’s clear that a whimsical time is being presented. While it’s a cut and paste job, the UI of Lucky Wheel Bingo certainly looks the part.
As for usability, Lucky Wheel Bingo has found a simple formula. There’s a toolbar at the top of the page, where you can navigate the site in just a couple of clicks. There was only one real problem that we ran into, and that was when Lucky Wheel Bingo used copious amounts of run-on text on several pages of the site. This really could have been divided up a little better in our opinion.
Lucky Wheel Bingo doesn’t have conventional customer support, but they seem to have everyone covered nonetheless. There is a FAQ page that answers the questions that are commonly asked, and there is phone and email support that is pretty standard. It seems that phone support is offered here in lieu of live chat.
While the customer support options may seem hastily put together, they do offer it and they offer what’s required, so that’s pretty fair.
Bingo fans want bonuses and promotions, which Lucky Wheel Bingo is more than happy to provide. New members that sign up are able to claim up to up 500 free spins, just for going through sign-up and spinning the bonus wheel.
There are also on going offers at Lucky Wheel Bingo, and they really stand out when it comes to originality. Love or Loathe, Magic Games, and Fortune Fountain are just a few slices of what’s on offer at the site, as they really do take the action up a notch.
Lucky Wheel Bingo is a part of Jumpman Network, which they don’t openly advertise judging by what we’ve seen (or haven’t seen). Though it was launched a few years ago, Jumpman Network is still a relatively small bingo network, hosting the likes of Free Spirit Bingo and Rovers Bingo, and there are still a few bugs within the sites associated with it.
Network performance is really just a minor con against Lucky Wheel Bingo, and performance and gameplay easily counteract any negative effects on that may have on the experience here. Even better are the chat moderators at Lucky Wheel Bingo, who work to keep everyone in the chat smiling and happy.
In today’s age, mobile compatibility is highly important, but some mobile bingo sites really miss the mark. Thankfully, Lucky Wheel Bingo is one of the few sites that actually delivers on this front, as the site functions very well on all mobile devices, including smartphones and tablets.
There is no app available, while there isn’t currently one in development either. Instead, there’s a web application you load up on your device’s browser, which works very well – so there’s really no need for a standalone app in our honest opinion.
In Lucky Wheel Bingo’s FAQ, you’ll find all things related to fair play mechanics, as well as find out that the site is regulated by the UKGC, or the UK Gambling Commission. They keep things pretty short with regards to securiy, which isn’t a bad thing in our opinion.
Here’s where things get dicey for Lucky Wheel Bingo. It just doesn’t measure up to other brands, given that it only offers two game variations of actual bingo at hand – 90-ball bingo and 75-ball bingo. They just really don’t have it when it comes to variety or originality, and that’s a shame.
Though they try to get your attention with special games and jackpot games, the offering just falls completely flat. There are hardly any slots, instant-play games, or scratch cards available either, resulting in a paltry offering that doesn’t stand up against other casinos.
It really seems that Lucky Wheel Bingo can’t walk the walk and talk the talk when it comes to game choice.
On top of poor game selection, the wheels at Lucky Wheel Bingo turn out to be very unlucky when it comes to payment and withdrawal options. In today’s quick, on the go world, we expect modern money management options, but all the Lucky Wheel Bingo platforms accepted are card-based, as Visa, MasterCard, Maestro, Switch, and Solo. Withdrawal times aren’t really up to much here either.
There is no VIP Programme that Lucky Wheel Bingo offers, so they very quickly fall flat in this department too.
Honestly, we wanted Lucky Wheel Bingo to be great. The premise is awesome, the theme is fantastic, but they just don’t have what they need to really succeed. Bankroll management and games are highly important, and they really don’t have what it takes here with poor options and small offerings. In all honesty, we just have to say that Lucky Wheel Bingo’s a miss.