As one of the biggest and oldest names in UK sports betting, William Hill is a brand you should be able to trust without question. In 2014, Hill’s online casino won Casino Operator of the Year at the eGaming Review Awards in London. The site is home to a considerable selection of slots, live dealer games, and table games, and if you’re a member, you’ll also be able to play at William Hill’s other online betting sites such as Bingo, Poker, Vegas, and Sports Betting. With over sixteen years of experience in serving online casino fans, you’d expect William Hill Casino to be top dog. We signed up to find out if it’s true.
Blue, yellow, and white are William Hill’s trademark colours, and they're prevalent throughout the website. Even if you’re not logged in, you can still browse the full range of instant-play games, and view the latest promotions and new player offers. There are quick access buttons at the top-right of the homepage that allow you to login, join, launch the live chat service, view the help database, and change the language. We have to say that compared to some other sports betting brands such as Betfair which offer members access to multiple verticals, the operator has done an excellent job of keeping the website uncluttered while still making it simple to hop from site-to-site.
There’s a help database which covers everything from bingo queries and placing sports bets by telephone to the available payment types and queries about game disconnections. As you can search the database or browse by different categories, it’s simple and fast to locate answers, and you can even rate the answers so that the operator can make improvements. If you need to talk to a customer support representative, you can do so via live chat, telephone, email, Twitter, or post. Both the telephone line and live chat service operate 24 hours a day, seven days a week.
Rather than taking a one-size-fits-all approach to its welcome bonus, William Hill Casino allows you to pick a bonus that best suits your needs. Currently, there are three different options, which are as follows: 1) a 100% welcome bonus of up to £150 that requires you to deposit £10 or more; 2) a High Roller bonus which gives you up to £300 when you make a minimum deposit of £300; 3) a 150% download welcome bonus worth up to £200 that requires you to deposit at least £10. All three bonuses come with very reasonable 20x wagering requirements.
You can also claim a 75% match bonus of up to £100 on your second deposit of at least £10 which has 15x wagering requirements.
If there’s one drawback of William Hill Casino, it’s the lack of promotions on offer. Bar certain times of the year such as Christmas, there don’t seem to be very many. On our previous visits, we’ve encountered daily free spins promotions that allow you to try out new slots by making a deposit, and you can also earn a very generous £50 bonus for any friend who you refer who goes on to become a funded member.
The casino uses Playtech software, which has an excellent reputation. It allows you to choose between the instant-play or download casino, and has an easy-to-use lobby that lets you view the games by genre as well as search for particular titles. You can also preview the current amounts of each progressive jackpot slot’s PJP, and find out more about any game by clicking on the ‘i’ symbol.
Sadly, the casino itself doesn’t offer any exclusive games, but if you pay a visit to William Hill Vegas (which is as simple as clicking the Vegas tab on the main menu bar), you’ll find a plentiful selection of unique slots and table games, including Vegas Millions versions of popular slot games like The Pig Wizard and Genie Jackpots.
Instructions on how to play on your mobile are listed within the Help database. There’s an iOS app for Apple users, and Android, Blackberry, and Windows device owners can play at William Hill Casino using their mobile browsers. There’s an excellent range of games to choose from, although live dealer games can only be played at the desktop site.
The site uses highly advanced SSL encryption to guarantee the security of your personal and financial data. The operator is jointly licensed and regulated by the Gibraltar Gambling Commission and the UK Gambling Commission. Detailed information on responsible gambling, fair play, and security can be found within the help database. It’s also reassuring that the payout rates for each game are independently tested and published on a monthly basis.
While William Hill Casino is unable to rival its sister site, William Hill Vegas, when it comes to originality due to its lack of exclusive games, it outshines many of its competitors for variety.
There are over 200 games from Playtech to choose from, including the hugely popular series of Marvel Comics progressive jackpots slots, table games like 3D Roulette, Pontoon, 21 Duel Blackjack, Craps, and Caribbean Stud Poker, and four types of live dealer games – baccarat, blackjack, roulette, and casino hold’em. If Playtech games aren’t your cup of tea, you can easily access NextGen, NetEnt, and IGT slots and table games by visiting William Hill Vegas and William Hill Games.
You can fund your account using MasterCard, Visa, Maestro, Diners Club, William Hill CashDirect, Skrill, Neteller, Entropay, Paysafecard, Bank Transfer, WebMoney, Pingit, or Cheque.
The minimum amount you can deposit is £5 and the minimum you can withdraw is £10. Withdrawal times are dependent on your chosen payment method and, therefore, can take as little as one day and up to seven days.
The loyalty programme awards you one comp point for every £10 that you wager, and 100 points are worth £1 cash. Plus, you can qualify for 20% monthly loyalty bonuses worth up to £300 per month by depositing at least £10 and meeting the low 10x wagering requirements. There’s also a four-tier VIP club, which awards its members additional rewards such as larger bonuses, faster withdrawals, and better comp points exchange rates.
The positives of William Hill Casino far outweigh any negatives such as the lack of exclusive games. In particular, we like the competitive wagering requirements, the ability to pick your own welcome bonus, and the great rewards on offer (N.B., £50 each time) for referring friends. Overall, we’d say that the casino prizes quality over quantity, and if the Playtech titles on offer aren’t quite enough to fully satisfy your needs, you can expand your online gaming horizons by simultaneously playing at William Hill Vegas and William Hill Games using the synchronised wallet system.